Flyadeal – Executive Leaders Programme

Background

Phoenix were delighted to be selected to deliver an Executive Leadership programme for 16 of Flyadeal’s most senior managers.  Flyadeal are Saudi Arabia’s premier low-cost airline

These vital staff members have responsibility for a wide range of disciplines across the organisation including Finance, HR, Marketing, Procurement & Ground Crew.

We were challenged with providing them with a highly practical, inspiring workshop that would equip them with all tools, techniques and skills to become a truly modern leader.

Format

The programme begun with a series of individual consultancy calls between Phoenix and the participants to establish their objectives for the programme and better understand their unique challenges.  All this data was fed into the content and covered at appropriate times during the workshop.

As the training was delivered in Jeddah – home to Flyadeal – we agreed to deliver the training over four consecutive days.

However, to ensure it still had a modular feel we used our learning transfer platform – PROMOTE to share a selection of relevant tasks and activities that would complement the face to face workshop.

Participants were also required to complete two assessment tools:

SLII

PRISM

These identified their preferred leadership style and behavioural preferences – an understanding of which are key to any successful leader.

The programme was also recognised by the ILM which elevated it even further and allowed the participants to work towards a globally recognised certificate.

Results

All the participants successfully acquired their ILM certificates by completing the following:

• Over 90% of the activities and tasks on PROMOTE
• Some clear evidence of self-directed learning – reading, podcasts etc
• The delivery of a short presentation on how they have applied the learning and its impact back at work.

The standard was extremely high and we’re extremely proud of their efforts!

Some examples of the participant feedback include:

‘In line with our recent leadership training on SLii, I conducted a “teach back” session with my team to ensure a collaborative understanding of the various development levels. This was vital to make certain that everyone grasps the nuances of each style (S1 – S4) and how I plan to manage these levels accordingly. By interpreting these concepts, we’ve fostered a more open environment where team members feel validated and ultimately enhancing the quality and depth of our group conversations.’

‘Since the training I have adopted a more effective and adaptable leadership style based on individual and team needs. Additionally, the team discovered that they are more receptive to situational leadership, realizing that it’s not about being categorized but about receiving the guidance and support they need at any given moment. The result is a more flexible and agile team that collaboratively works towards common goals with and ultimately improving performance, and overall team dynamics.’